TMAS - Special Events
Table of Contents
Special events are facts you want to keep track of when they impact your company / location in terms of traffic and/or performance. Recording these is essential to highlight differences between periods when running comparison reports.
The most evident example is COVID-19 as well as extreme weather related events : snow storms, heavy rains, twisters, extreme temperatures and anything impacting your activity negatively or positively. Other examples could be strikes, festivals, temp closures around your own location, etc.
How to create a Special Event
Editing or Removing Special Events
Once recorded, each of your events appears in the list where you can edit (change the End date for example) or delete it.
Filtering Special Events
Select the location from the drop down to show events ONLY related to that specific location.
Special Events Reporting
Special events will appear in the Facts column of the Data Export report.