PTD - Performance to date report

Overview

Used by the store managers, the Performance to Date report is beneficial as it provides a quick look at the current day’s data compared with the average during the previous four weeks of the same period. This is considered a legacy report as the dashboard provides similar capabilities for monitoring sales trends, traffic patterns, and overall store performance in real-time.

Report Example

Provides valuable insights such as.

• Identify trends and patterns in sales and traffic.
• Compare current performance against previous periods.
• Make informed decisions to optimize operations and strategies.

Key Metrics

Focuses on several important metrics, including:

• Sales ($): The total revenue generated within the specified period.
• Transactions (#): The number of transactions processed.
• Traffic (QTY): The total number of visitors entering the stores.
• Conversion Rate (%): The percentage of visitors who make a purchase.
• Average Transaction Value ($): The average amount spent per transaction.

Use Case

1. Evaluating Promotional Campaigns:

• Situation: A retail chain runs a promotional campaign and wants to assess its effectiveness.
• Action: The management team generates the PTD Report to compare sales and traffic data during the promotion against previous periods.
• Outcome: The report reveals a significant increase in sales and traffic, confirming the campaign's success.

2. Staffing Adjustments:

• Situation: A store manager notices fluctuating traffic patterns throughout the month.
• Action: By analyzing the PTD Report, the manager identifies peak traffic times and adjusts staffing levels accordingly to ensure optimal customer service.
•  Outcome: Improved customer satisfaction and efficient use of staffing resources.

3. Budget Allocation:

• Situation: A company plans its quarterly budget and needs to allocate resources effectively.
• Action: Using the PTD Report, the finance team reviews the performance of each store, identifying high-performing locations that warrant additional investment and underperforming stores that require strategic support.
• Outcome: Optimized budget allocation leads to better resource utilization and improved overall performance.

The PTD Report is an essential tool for tracking and comparing store performance within a specified period. By providing detailed insights into key metrics and enabling comparative analysis, it supports informed decision-making and strategic planning.

How to generate the report

We assume that you have picked the location and date that you want to include in the reports. 

1. Select the PTD Report.
2. Input the title name of your choice, this is optional;
3. Click on Business hours or Specific Hours;
4. If you selected Specific Hours, Input the desired value;
5. Click Submit;
6. Click Schedule if you wish to have it automated (See Report Scheduling for more details);