How far back can I view traffic history in the StoreTraffic app?
Discover the timeframes for accessing traffic history in the StoreTraffic app to better analyze your store's performance.
Table of Contents
Free Storetraffic accounts can view 4 weeks of traffic history. Premium accounts (advanced T.M.A.S. license) can view 52 weeks.

History limits by account type
- Free accounts — 4 weeks of history (including the current week).
- Premium accounts (advanced license, included with T.M.A.S.) — approximately 1 year, 52 weeks.
What happens when you reach the limit
When a free account tries to step past the 4-week window, the app stops navigating and shows the Data History Access notice. This is informational only — upgrading is not done in-app.
Notes
- To unlock 52 weeks of history, you need the advanced license. Contact success@Storetraffic.com
- Once your account is upgraded to premium, older weeks become available the next time a report loads — no action needed in the app.
- Data only exists from the date a device was installed and actively reporting. Navigating to a period before a device was added will show no data for that device regardless of your plan.
Related Questions
- How do I view the daily traffic report in the Storetraffic app?
- How do I view the weekly traffic report in the Storetraffic app?
- What is the Retail Equation report in the Storetraffic app?